Technology tools and marketing tactics that empower you to reach, attract, and educate more patients
Image Credit: ZapTheDingbat on Flickr
Captions, subtitles, and transcripts for YouTube videos can be powerful additions to your marketing efforts. I’ll explain why this is an important component of your YouTube promotion strategy.
Watch this video to learn how to quickly and painlessly upload large files of virtually any type to Google Drive and share them with your colleagues, patients, or anyone.
Watch it on YouTube for a larger screen size.
http://www.flickr.com/photos/jurvetson/
Your patients are talking
In a recent article in Crain’s New York Business, Cara Trager reports on three professionals who have recognized the importance of online reputation in their practices.
You don’t have to spend the money they did to successfully manage your online reputation for you or your practice.
In a recent email Quick Tip, I discussed the difference between image ads and direct response ads for your practice.
Here are some examples.
An ad for a design agency
An ad for a pediatric clinic
An ad for an orthodontic practice
An ad for a chiropractic clinic
An ad for a Shell service business
An ad for a cyberknife facility
The Haystack of Search Results
Use this simple test to find out if it’s easy for patients to find you when searching online for you or your practice. All you need is a browser and an internet connection!
